Ken Goodrich’s specialty is taking businesses that are floundering and turning them around so that they become profitable and remain that way. That is what happened when he purchased Goettl Air Conditioning in 2013 in Phoenix, AZ and Las Vegas, NV. He had already accomplished that feat 15 times,
But this time Goodrich was faced with obstacles more serious than anything he had ever faced. Goettl had been formed by Gust and Adam Goettl 70 years ago, but it was suffering from symptoms of a business that sorely needed help. There were no profits, poor morale and no real plan to change anything. There were also legal issues and a poor public image, so Goodrich had his work cut out for him.
Today those issues have been put to rest with a solid work ethic, great customer service and fair prices, reveals AZ Central. This is the old fashioned way of doing business and Goodrich had lots of conversations with employees and customers about how he planned to turn the company around.
In February Goettl celebrated its 78th anniversary and the company has expanded into Tucson, Las Vegas and Southern California with estimated revenue of $50 million annually. The public is well aware of the struggles that have been overcome and is now regarded as the shining star of the air conditioning and heating industry. The emphasis is on availability and getting the job done right the first time. Customer reviews on ReviewBuzz.com are over the top with positive satisfaction and each job comes with a Goettl flashlight for the customer.
Goettl offers a 100 percent guarantee on all jobs, no questions asked and that counts for a lot with customers. The company works with all of the major brands which they can install and service on the spot. All employees are drug-tested and are thoroughly trained in all aspects of HVAC.
One feature that is very popular is the Maintenance Club Membership for only $12 per month. Customers who are club members receive an annual maintenance for all of their HVAC, VIP service for emergencies, discounts on parts and service. It is much more convenient for customers and technicians to find and fix problems in the offseason as opposed to having to deal with tight schedules in the summers when it is so hot or the winters.
Goettle is a company that has been in business since 1939 and now the company is well received and is a stable member of the business communities where they service their customers.